We enable Google Analytics to collect data about our traffic via the DoubleClick cookie in addition to data collected through the standard Google Analytics implementation.
We will not facilitate the merging of personally-identifiable information with non-personally identifiable information previously collected from Display Advertising features that is based on the DoubleClick cookie unless we have your prior affirmative (i.e. opt in) consent to, that merger.
The Google Analytics features that we've implemented are based on Display Advertising (e.g. Google Analytics Demographics and Interest Reporting).
Using the Ads Settings, visitors can opt out of Google Analytics for Display Advertising and customise Google Display Network ads.
You should be aware of Google Analytics' currently available opt outs for the web. However, it should be noted that by opting out or disabling cookies, we cannot guarantee the correct operation of our website and you may not enjoy it to it’s full.
We and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimise and serve ads based on someone's past visits to your website.
We use data from Google's Interest-based advertising or 3rd-party audience data (such as age, gender and interests) with Google Analytics in order to better understand our Internet audience and stratify our visitor information with the ultimate goal of making our content as relevant as possible for your enjoyment and overall engagement.